Audience Demographic Profile

If I going to profiling my audience I must to sell advertising space, and asking the advertisers to sell my magazine. However, I would ask some major advertisements business who are in charge with other magazine bussinesses or website.

NME.COM is Europe's biggest and most viewed music website. It has earned worldwide respect for its rock music news and features, which are updated around the clock. With 1.3 million unique users generating over 13 million page impressions nme.com is the U.K.'s premier music content website. It offers unparalleled access to an affluent young audience and a unique opportunity to communicate with them in an environment that they relate to and return to frequently - 63% visit the site weekly or more frequently*. The nme.com audience is made up of key demographic groups that can be difficult to target through other media: -

65% Male*
50% 16-24*
23% 25-34*
79% ABC1*

Our readers are passionate about music and as a result of their close relationship with the site content they are far more responsive to advertising. Whether they are more positively disposed towards brands that they see as supporting their favourite site or accessing advertising that they see as particularly relevant to them and their lifestyles they are 33% more likely than average to have taken action as a result of seeing an advertisement on the site*.



However, this company should be able to sell the products for the rightful target of the audience or readers to get interested with my product.

Music Double Page Draft

This is my drafts for my double paging of the magazine, first I do a sketch, and then scan them, and I do computering draft to upgrade it more better features.

Music Context Draft

This is my drafts of my context page, first I sketch the idea, and then I scanned them into the computer, and then upgraded to a computer version for improvements.

Music Front Cover Draft

This is my drafts of the front cover, first I sketch, and then I scan it into the computer, and so I can do an improvement by using a program Paint.

Idea Results

At last I can design the idea for the magazine draft, therefore the type of music for the Magazine will Rock, the general colours will be Black, White, Red, Blue, and the front cover will have at least 1-3 paragraphs. Whereas the context page, will have at least 4-5 paragraphs, and the double paging will have at least 6-7 paragraphs. Also, The font sizes should be size 13, 15, and 19, and whereas the font types should be at least Cooper Black, Arial Black, Times New Roman, and Broadway. Finally, the font colours will be at least Black, Red, and Blue, this will be the plans or ideas for my next step for desgning the draft, then do the real design. However, I`ve got to take photos first, for the magazine.

Music Magazine: Audience Research

If I want to make a drafts or creating an idea for the drafts, I should do an audience research about what people wanted on the magazine by doing the questionaires. Find out the results of the questionaire answers.

Q1. What types of music do you like? Choose One
Rock = 9
Pop = 2
Classical = 2
Rap = 8

Q2. What type of colours do you want on the magazine? Choose Three

Red = 8
Blue = 8
Black = 12
Yellow = 3
Pink = 6
Orange = 5
White = 9
Other = 6

Q3. How many paragraphs for the Front Cover? Choose One

1 to 3 = 15
4 to 5 = 3
6 to 7 = 1

Q4) How many paragraphs for the Context Page? Choose One
1 to 3 = 8
4 to 5 = 10
6 to 7 = 1

Q5) How many paragraphs for the Double Paging? Choose One

1 to 3 = 1
4 to 5 = 7
6 to 7 = 12

Q6) What type of font sizes for text?

Choose Three

Size 25 = 2
Size 19 = 4
Size 17 = 3
Size 15 = 7
Size 13 = 13
Size 12 = 3
Size 10 = 1

Q7) Which type of font types for the text? Choose Four

Times New Roman = 6
Arial Black = 8
Alba Super = 3
Algerian = 2
Cooper Black = 12
Broadway = 6
Wide Latin = 3

Q8) What types of colours do you want for text? Choose Three
Red = 9
Blue = 8
Black = 16
Yellow = 1
Pink = 1
Orange = 1
White = 5
Other____ = 0

Textual Analysis of the Music Double Paging

The setting of the magazine is based on under a motor way or car parking lot building or gigantic roads. Also, the main place is actually set in the city, where there are tons of people living in the city, and the city has also a gangster territories or teenager hideouts, such as under the motorway, and a car parking lot as a secret hideout. This connotes to the theme of rocking roll music, or using it to be as example of rocking roll teenagers.

The lighting in the image is interesting because, the lighting is shinnying on the singer. Given the image to have high key tone of lighting on the singer, to represent the singer as the main figure of the double paging, with the surroundings of the low key tone of lighting.

Also, as we know there are different combine images in the double paging, and they are mostly black and white photos. It does contain text, and with a poster with a different completely colour, comparing with the black and white theme. However, the costumes for the people are wearing of the double paging is using teenager or gangster clothes to connotes with the theme of a rocking roll or teenager type of song.

Whereas there, are some few of props used in the main image, which were audio or musical technology, such as the audio machine, microphone, and a guitars used for the theme. However the main theme of the double paging, is should be rocking roll or teenager music, therefore the props supports to connote with the theme.

Non-verbal communication were used in the magazine for the four small images of the people looking towards the audience or the readers, therefore this connotes towards the facial expression of showing they are cool, they really want do some rocking roll, one of the images is sexy to attract woman.

Technical Codes of the double paging magazine

1. Shot size = Long shot, and wide shots

2. Camera angle = mostly high angle

3. Lens type = Wide angle, and standard angle

4. Composition = Using only asymmetrical

5. Focus = Using harsh and soft

6. Colour = The colours are used to connotes with theme of rocking roll for darkness, however the orange image does goes with the theme for rocking roll for death for the magazine.

There has been different Font types to feature the text, such as for subtitles, and the main title is huge in the magazine, because “KILL ‘EM ALL” to connotes as the main subject of the double paging and the theme. Whereas for the other text is just for some information about what type of music, or the people who are playing the music.

Finally the Anchorage used in the magazine, is the author uses graphics method to support making the images to gather many readers as possible, and using the style of texts used and sometimes being changed to support the information or to connote about the theme or what is exactly about.